Sustainable urban mobility: Intention to use and perception of the Quito metro among university students
DOI:
https://doi.org/10.37135/ns.01.18.04Keywords:
Higher education, Quito Metro, Binary Logit Model, Urban mobility, Public policyAbstract
Rapid urban growth and traffic congestion in Quito have created a mobility crisis that is affecting the quality of life of its residents. The Quito Metro emerges as a promising solution; however, little is known about its acceptance among college students. This study is among the first specific analyses of perceptions and intentions to use the Quito Metro, a mass transit system implemented in December 2023 that addresses the city’s urban mobility crisis. The analysis is based on a survey administered to 413 students at the Central University of Ecuador and is complemented by a binary Logit model that identifies and quantifies the main factors influencing Metro adoption. The results provide evidence of high potential for use, contingent on intermodality and fare policy. Fare acceptance and integration with other modes of transport have odds ratios greater than one, significantly increasing the probability of using the system. These results provide evidence for public mobility policies.
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References
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